What motivates you?

I can’t deny it. This is a plagiaristic post.

Just before Christmas, Owen Bailey, a digital marketing executive at Creativepool, posted a piece on Linkedin’s Creativepool Network that asked the same question – with one difference.

Instead of simply asking “What motivates you?”, he wanted to know what motivates creative people. Not just any people, but creative people.

As you’d expect, he got a lot of answers, which generated some interesting debate.

What he didn’t get was a consensus.

Indeed, he seemed to divide opinion, with responses ranging from challenging oneself through to making people laugh or smile, creating something new, playing like a child and and playing God.

Who wants that last role, I wondered? Too much responsibility for me!

My own contribution was: “There’s always a problem to solve, always a creative solution to look for. What else does one need?” To which the trainer and mentor, James Sale, added: “Empathy?”

Good point, James.

For it seems to me that anyone who’s creative, and motivated enough to mobilise their creativity, does need some empathy with either their chosen medium, their subject or their audience, if their output is to succeed.

So, whether you’re writing, painting, acting, sculpting, composing or performing music, it must help if you like the process, sympathise with your subject and have some sort of relationship with your audience.

Which is, I guess, what motivated me to produce this post.

Unless, of course, you can think of another reason!

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